NME, also known as New Music Express, is a popular weekly music magazine which has been published since March 1952. It is owned by IPC Media and has a weekly circulation of 40,948. We can tell this institution is established in the way that part of the masthead is covered by Billie Joe. This is because the masthead is recognisable enough to be noticed without it being prominently in view. The colours of the masthead are traditionally associated with danger but used in the way they are they prove to be a purposely stark contrast with the bright blue background.
The main image is of the artist featured in the main coverline. The image itself is posed to represent the focus of the main article which says ''inside the mind of'' which shown through Billie Joe clasping his head and staring directly into the camera in a shocked manner. His genre of music is prominently showed through the use of a black shirt, which is covered in patches in the stereotypically 'punk rocker' manner and his sleeves are rolled up to purposely reveal his tattoos. The blue background is a contrast to the image, with blue connotations usually being of calm and tranquility whereas the pose of the picture says something different to this with him looking slightly insane.
The main coverline is in bold, white writing which is a contrast to the black of the clothing and is done this way so they are easily read. The language used within this is an excerpt of the interview which is supposedly ''inside the mind of Billie Joe.'' The quote is ''My lyrics come from a really dark place'' with the word dark implying something unhappy and perhaps awful. This is written in such a way to spark the interest of the reader and automatically make them want to read more. The other coverlines are in red with a mixture of white to mirror the masthead and make the color scheme of the front cover only really use red, white and blue. These coverlines are all large enough to be read but not big enough to take attention away from the main focus of the magazine: the main coverline and interview. These coverlines feature names of artists features elsewhere within the magazine which also sparks the readers attention as they are large and well-known names within the music genre.
Across the top of the splash is a banner with the words ''Green Day Exclusive'' which is in an extremely bold, white font to be one of the things the eye is drawn towards. This could also make a difference to who buys the magazine as in some stockists only the top third of the magazine is seen and a banner like this could grab fans of this bands attention without having to see a full cover. The word ''exclusive'' means something never before seen which is sometimes unusual with such a well established band with longevity which gives the reader expectations of what the content of the interview with this band will entail.
The cover price of NME, as shown is £2.30 which hints to me that the targeted audience for the magazine is young students who cannot afford to pay high prices for the magazines they read. This hints to me that the magazine has accommodated this through the use of lower quality printing and paper sources to allow the price to remain fairly low and easily accessible to students who are on lower incomes.
The main image is of the artist featured in the main coverline. The image itself is posed to represent the focus of the main article which says ''inside the mind of'' which shown through Billie Joe clasping his head and staring directly into the camera in a shocked manner. His genre of music is prominently showed through the use of a black shirt, which is covered in patches in the stereotypically 'punk rocker' manner and his sleeves are rolled up to purposely reveal his tattoos. The blue background is a contrast to the image, with blue connotations usually being of calm and tranquility whereas the pose of the picture says something different to this with him looking slightly insane.
The main coverline is in bold, white writing which is a contrast to the black of the clothing and is done this way so they are easily read. The language used within this is an excerpt of the interview which is supposedly ''inside the mind of Billie Joe.'' The quote is ''My lyrics come from a really dark place'' with the word dark implying something unhappy and perhaps awful. This is written in such a way to spark the interest of the reader and automatically make them want to read more. The other coverlines are in red with a mixture of white to mirror the masthead and make the color scheme of the front cover only really use red, white and blue. These coverlines are all large enough to be read but not big enough to take attention away from the main focus of the magazine: the main coverline and interview. These coverlines feature names of artists features elsewhere within the magazine which also sparks the readers attention as they are large and well-known names within the music genre.
Across the top of the splash is a banner with the words ''Green Day Exclusive'' which is in an extremely bold, white font to be one of the things the eye is drawn towards. This could also make a difference to who buys the magazine as in some stockists only the top third of the magazine is seen and a banner like this could grab fans of this bands attention without having to see a full cover. The word ''exclusive'' means something never before seen which is sometimes unusual with such a well established band with longevity which gives the reader expectations of what the content of the interview with this band will entail.
The cover price of NME, as shown is £2.30 which hints to me that the targeted audience for the magazine is young students who cannot afford to pay high prices for the magazines they read. This hints to me that the magazine has accommodated this through the use of lower quality printing and paper sources to allow the price to remain fairly low and easily accessible to students who are on lower incomes.
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